Thailand launches financial incentive to entice corporates
The Thailand Convention and Exhibition Bureau (TCEB) has launched the “Meet Special Bonus” incentive for corporate event planners in a bid to secure more large scale events.
The incentive is available for planners holding an event with a minimum of 100 international delegates who stay in Thailand at least three nights and use a venue recognised by the Thailand MICE Venue Standard (TMVS).
Groups using this incentive, which runs until September 2019, will receive a THB 50,000 (£1,260) to help with organisational costs.
Beyond this financial incentive, Thailand has already seen a rise in corporate travel throughout the country.
According to the latest statistics from TCEB, Thailand welcomed 594,633 overseas MICE visitors in the first two quarters of 2019, which is an increase of 8.6 per cent from the same period last year.
German visitors led the European pack with 6,868 delegates, while Russia followed with 6,779 visitors and the UK came in third, sending 4,192 delegates to Thailand between January and June 2019.
Thailand also rose to fifth place on the ICCA World Rankings in the Asia category and has since won 10 major bids for national and international events.
“The improved ranking, the constant development of MICE infrastructure and attractions, and overseas confidence in selecting Thailand show our dynamic to redefine business experiences and generate a stronger return on investment,” said TCEB president, Chiruit Isarangkun Na Ayuthaya.
Of the secured bids, four are international events taking place in the country this year, including the 33rd International Epilepsy Congress 2019 for 4,200 delegates, the 45th International Council of Traditional Music, for 1,000 delegates and the 8th Education International World Congress.
In conjunction with the growing number of international events, TCEB has announced the opening of new event venues across the country, including True ICONSIAM Hall, a 2,000 sqm space located on the seventh floor of ICONSIAM, Bangkok.
Queen Sirikit National Convention Centre will open in 2022 following its renovation to add on 55,000 sqm of event space. Additionally, three five-star hotels are set to open, providing organisers with more choice.
Published Date: 13/06/2019