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Reed Exhibitions set to acquire B2B event organiser Mack Brooks

IBTM World organiser Reed Exhibitions is to acquire St Albans-based B2B event organiser Mack Brooks Exhibitions.

Mack Brooks was established in 1965 and features more than 30 B2B events in 14 countries, including the UK and Germany, serving nine industry sectors. Flagship brands include EuroBLECH (sheet metal working technology); inter airport (airport infrastructure and technology); Fastener Fair (fastener and fixing technology); Chemspec (fine and speciality chemicals); RAILTEX (rail infrastructure and technology); ICE Europe (paper, film and foil converting); CCE (manufacturing and converting corrugated and cartonboard); PSE Europe (plastics) and InPrint (print technology for industrial manufacturing).

“Mack Brooks is an excellent fit with Reed Exhibitions’ existing portfolio and the combination of the two businesses will deliver value for all stakeholders, including customers and staff,” said Chet Burchett, CEO of Reed Exhibitions.

“Mack Brooks is widely recognised as a market leading exhibitions organiser and bringing these shows together with Reed Exhibitions’ own strengths in delivering customer value and innovation represents an exceptional opportunity,”  he added. For customers, we will be able to add value through capabilities such as our international sales group, innovative digital tools and increasingly sophisticated customer matchmaking programmes. For employees, Reed Exhibitions will provide exciting new opportunities. The acquisition is in line with our organic growth driven strategy, supported by acquisitions of targeted show portfolios that are natural additions to our existing business.

“We will be delighted to welcome the Mack Brooks team to Reed Exhibitions and look forward to working together to deliver ever-greater value for all our customers.”

Stephen Brooks, chairman of Mack Brooks, said: “I am delighted for our customers and staff and extremely positive about the future of Mack Brooks as part of Reed Exhibitions. Our events and customers will benefit tremendously from Reed Exhibitions’ global reach, experience in delivering customer value and investment in technology. I am proud of the business we have built and happy to see it in such experienced hands for the next chapter of its evolution.”

The transaction is subject to customary regulatory consents and is expected to close during the first half of 2019.