M&IT Webinar: Why the sustainability drive hasn’t been forgotten

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Sign up to the totally free webinar on why the sustainability drive hasn’t been forgotten. Join the acting editor of M&IT Paul Harvey and his panel of experts as he discusses the commitment to sustainability in his live talk.

The environmental benefits of lockdown are inescapable – and they can’t help but inform all of our future events.
The Covid-19 crisis has given us a glimpse into the future – except with the coronavirus it has mostly been a short sharp shock, the climate change crisis is set to be a slow motion car crash. A commitment to sustainability is set to become a more important factor in event planning in the future – not in spite of Covid-19, but because of Covid-19.

Level up and learn about how sustainability has become an important factor for your events:

  • Find out why investing in sustainability is investing in the future
  • The delegates of tomorrow see sustainability as a hygiene factor, discover how to pivot from nice-to-have to need-to-have
  • Timing is everything – keep your delegates on board by taking the right sustainability actions at the right moment

Your host:

Paul Harvey – Acting editor, M&IT:

Paul Harvey is a journalist with more than 10 years of experience. He began his career in the local press, working for a number of newspapers across the north. He has written for M&IT since 2013, during which time he has travelled the world covering all aspects of the events industry for the title.



Your panel of experts:

Anna Abdelnoor – Co-founder, Isla:

Before forming isla, Anna worked as an event producer for major global brands, but last year turned her focus to sustainability in the industry – engaging industry leaders to demonstrate how we can work collaboratively cross-sector to address the build-and-burn legacy of events and prioritise sustainability in the industry’s recovery from Covid-19.



Selina Donald – Founder, The Bulb:

Selina’s epiphany moment came while working on the London 2012 Opening and Closing Ceremonies, which served as memorable bookends for the most sustainable Games to-date. As well as the Games, Selina has been part of high profile projects including England 2018 World Cup Bid, COP23, the Rio Olympics 2016 and as part of the senior management team for the ITV events team. Recognising the antiquated and wasteful approach to events, Selina founded The Bulb in 2015 to champion sustainability and legacy in the industry.

Fusing her expertise in event production with sustainability, Selina provides consultancy to event organisers, brands and NGO’s to transform their approach and implement strategies that work in practice, enabling them to create events with environmental and social causes at the heart.

Rick Stainton – founder and group executive director, Smyle

Rick, 46, oversees the growth strategy of Smyle Group. It owns leading creative agency Smyle, that delivers live, hybrid and virtual projects for some of the top global brands in a range of sectors including IT, Telco and Media. It has won the UK Event Agency of the Year award a record 7 times in last 13 years ‐ in 2008, 2011, 2013, 2016, 2018, 2019 & 2020.

Smyle has also been recognised as one of the fastest growing leading agencies in the UK Events industry through its entry in The Sunday Times Virgin Atlantic Fast Track 100 in December 2018 and The Sunday Times HSBC International Track 200 in February 2019 & 2020.


Date: Tuesday 3 November 2020
Time: 11:00
Length: One hour
Cost: Free


Sign up for the live webinar here.